Going International! Global Search Do’s and Dont’s (And Why You Should Care)

While the SEO best practice works for all languages and countries, that’s not enough to succeed in the Global SEO and SEM, especially in Asia. This session touches the commonly found issues among the International Websites, and how to maximize the potential businesses abroad by avoiding the issues.

State of search and Japan and APAC region
Search Behavior
Popular Search Engines-you may be surprised
Customer Interests and Market Trends

Common mistakes and issues
Translation vs. Localization
Link Building